A Fit You Can Fine-Tune
Adjust your straps and hook-and-eye back to find a secure, comfortable fit.
4.9/5 · 248 women
$59$40You Save $19
Estimates. Final options at checkout.
Wireless Jelly Lifting Bra
Enjoy everyday shape with flexible wirefree cups and a fit you can adjust.
✓ Everyday Shape From Wirefree Cups✓ Fine-Tune Your Fit With Adjustable Straps✓ Move Easily In Stretch Nylon And Elastane
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30 Day GuaranteeTry it at home
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See Your Softer Everyday
Frequently Asked Questions
Will It Suit My Shape?
It has moderate 3/4 cup coverage for everyday shape. Use our size guide, then adjust the straps and back for your fit.
Does It Have Underwire?
No. Our cups are wirefree, with stretchy nylon and elastane for a softer everyday feel.
Can I Adjust The Fit?
Yes. Adjust the shoulder straps and hook-and-eye back fastening to find your comfortable fit.
Wireless Jelly Lifting Bra$59$40
Your Everyday Lift, Without The Wires
Everyday Shape, Without Wires
Our wirefree cups give you gentle shape without a rigid underwire frame.
Move Through Your Day More Easily
The nylon and elastane blend stretches with you through your everyday routine.
Feel Supported In Your Everyday
The bra you reach for should feel good with the clothes you love.
Softly pairs wirefree cups with flexible fabric and simple fit adjustments, so you can get dressed and get on with your day.
Will It Give Me The Shape I Want?
Gentle shape, with a fit you control.
Our 3/4 cups offer moderate coverage for everyday wear. Stretch fabric gives you flexibility; adjustable straps and a hook-and-eye back let you refine the fit.
Check the size guide before choosing. Your best fit depends on your size and shape.
Soft Support That Fits Into Your Day
Everyday Shape, Without Wires
Our wirefree cups give you gentle shape without a rigid underwire frame.
A Fit You Can Fine-Tune
Adjust your straps and hook-and-eye back to find a secure, comfortable fit.
Move Through Your Day More Easily
The nylon and elastane blend stretches with you through your everyday routine.
Choose Your Softer Everyday Structure
| Feature | Softly | Conventional Underwire Bra |
|---|---|---|
| Wirefree Cups | Yes | No |
| Adjustable Shoulder Straps | Yes | Yes |
| Hook-And-Eye Back | Yes | Yes |
| Rigid Wire Frame | No | Yes |
Try Softly For 30 Days. Not For You? Get A Full Refund.
Find your softer everyday shape, with a fit you can adjust.
Get to know Softly with the clothes you love. You have 30 days from delivery to try your new everyday bra.
If it is not for you, let us know. We will refund you in full and pay for the return.
Frequently Asked Questions
How Do I Choose My Size?
Use the supplied size guide. Cup suggestions: S 70A–C; M 70D/75A–C; L 75D/80A–C; XL 80D/85A–C. Approximate flat underbust: S 66 cm (26 in), M 69 cm (27.2 in), L 72 cm (28.3 in), XL 75 cm (29.5 in). Allow 1–3 cm (0.4–1.2 in) variation. These are garment measurements, not your body circumference.
How Much Coverage Does It Give?
The 3/4 cups give moderate coverage and gentle everyday shape. Your fit depends on your size and shape; check the supplied guide before choosing.
How Does It Feel Without Underwire?
Wirefree cups and stretchy nylon and elastane give you a softer, more flexible everyday feel than a rigid wire frame.
How Do I Get The Best Fit?
Fasten the back comfortably and evenly around you, then adjust your straps without pulling them tight. Your cups should hold your shape without digging or gaping.
Is It For Everyday Wear Or Exercise?
Softly is an everyday bra with moderate cup coverage. It is not a high-impact sports bra; choose dedicated sports support for running or vigorous exercise.
What Comes In My Order?
You receive one Wireless Jelly Lifting Bra in your selected colour and size. No extra accessories are included.
Find Your Softer Everyday Shape.
Try Softly at home for 30 days.
Free shipping
30-day refund guarantee
Not for you? Get a full refund.